Which company information on website is mandatory?
Which company information on website is mandatory is a frequently asked question among entrepreneurs who have a business website or have one created. In the Netherlands, you are legally required to clearly display certain company information on your website so that visitors know who they are doing business with.
A website isn’t just an online business card; it’s also a communication tool and sometimes a sales channel. Dutch law naturally requires clear rules for this.
What you absolutely must not forget on your company website
What company information is required on the website?
Every business website in the Netherlands must display at least the following company information:
- Company name
- Legal form (for example, sole proprietorship, private limited company or public limited company)
- Business address
- Chamber of Commerce number
- Contact details, such as an email address or contact form
This information should be easy to find, for example in the footer or on a contact page.
Is a VAT number required on your website?
You only need to state a VAT number if you use it in commercial transactions, for example:
- when selling online via a webshop
- when you show prices including or excluding VAT
- if you offer invoices or order processes via the website
- when the VAT number is also stated in your general terms and conditions
If you don’t have an online store and only offer general information, you’re not required to display your VAT number on your website.
Additional rules if you have a private or public limited company
Do you have a private or public limited company? Then you must also include:
- Legal form of your company
- Main address of the company
- Where you are registered with the court (RPR location)
Do you sell products or services?
If you offer products or services through your website, you must be clear about:
- features of your products or services
- prices or explanation of how customers get a quote
- or prices are inclusive or exclusive of VAT (if applicable)
- your general terms and conditions
Additional rules for web shops
Additional obligations apply to online sales:
- vermelding van verzendkosten
- available payment methods
- delivery information
- the 14-day right of withdrawal
- explanation of the return policy
Privacy and cookies
If you collect personal data through your website, you are obligated to:
- to show a privacy statement
- to show a cookie statement when using cookies
Where do you put this information?
To keep your website organized:
- basic data → footer or contact page
- sales information → general terms and conditions
- privacy and cookies → privacy and cookie page
Tips for your website
- You don’t have to put everything on the homepage
- Basic information such as address and contact: footer or contact page
- Sales Information: General Terms and Conditions
- Privacy matters: Privacy Policy
Frequently Asked Questions about Mandatory Website Information (FAQ)
What is mandatory website information in the Netherlands?
Mandatory website information is information that you must clearly display on your website under Dutch law, so that visitors know who they are doing business with.
Why is mandatory website information important?
It increases visitor confidence and helps avoid fines or legal problems.
What company information am I required to include on my website?
You must at least include your company name, legal form, business address, Chamber of Commerce number and contact details.
Is a VAT number mandatory to place on my website?
No, a VAT number isn’t always required. It’s only required if you use it in commercial transactions, for example, for online sales, invoicing, or when displaying prices that include VAT.
Do I need a privacy statement on my website?
Yes, as soon as you process personal data, such as via a contact form, newsletter or account registration, a privacy statement is mandatory according to the GDPR.
When is a cookie statement mandatory?
A cookie statement is mandatory when you use cookies that collect data, such as analytical, tracking or marketing cookies.
Where is the best place to place mandatory website information?
Typically, this information is placed in the footer, on a contact page, or on a separate company information page.
What additional rules apply to private limited companies and public limited companies?
In addition to the standard information, private limited companies and public limited companies must also state their legal form and registered office.
What should I mention when offering products or services?
You must be clear about prices, VAT information (if applicable), key features of the offer and your terms and conditions.
What information is mandatory for webshops in the Netherlands?
Webshops must provide information about shipping costs, payment methods, delivery, return policy and the statutory 14-day right of withdrawal.